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ROCKY MOUNTAIN PBS IS TAKING INITIATIVE IN PROMOTING HEALTH AND...

Rocky Mountain PBS is Taking Initiative in Promoting Health and Wellness in Their Community

Rocky Mountain PBS, in Denver, Colorado, has made health and wellness- and providing reliable resources to their community- a main priority. Through a multiyear initiative called Healthy Impact, they have offered important programming on boomer senior health and wellness, online resources, and regular educational pieces on-air and online on everything from bone health to nutrition.

Partnering with the Colorado Behavioral Healthcare Council and the Anthem Foundation, they have held a variety of phone banks in support of Healthy Impact, offering free resources and assistance to people in need of mental health support and health advice. They even held a special phone bank in collaboration with the Colorado Veterinary Medical Association and 9News to help low-income pet owners make appointments for free wellness exams for their pets.

Through Rocky Mountain PBS’s partnership with Health Policy Solutions, a project of the Buechner Institute for Governance at the School of Public Affairs at the University of Colorado Denver, they have covered important health care policy issues online.

Over the summer, they taped two programs at the annual Colorado Health Foundation Summit in Keystone, putting a spotlight on local health issues and non-profits doing important community work. As part of these programs, they provided a forum for discussion, both in-person with a studio audience of key policymakers and health care professionals, as well as online through a series of blogs.

Rocky Mountain PBS is the proud recipient of the 2012 Excellence in Media Award from the Colorado Nonprofit Association, in part due to multi-platform station initiatives like Healthy Impact that make a significant impact on their community and the nonprofit sector.  

For more information about Rocky Mountain PBS, visit their website.

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